The Beauty of Denim

Let’s talk about denim. Is there any other fabric that can be worn, washed, ripped, patched, painted, stitched, cut apart and somehow come back looking even more stunning? Denim has a personality all its own. It starts out crisp and new, but the more we wear it, the more it becomes ours. Those faded spots, worn edges, and little imperfections are what make denim so appealing. It’s comfortable, familiar and timeless. It has a way of making just about anything feel a little cooler.

And for those of us who love making things, denim is an invitation to play. An old pair of jeans isn't really old—it’s a pile of possibilities. Cut it up, layer it, fray it, embroider it, paint it, add a crazy patch or two and suddenly you have something completely different. That’s what makes upcycled denim so much fun: there are no rules. Denim gives us permission to experiment, get a little messy and turn something that is beautifully versatile into something wonderfully unexpected.